Custom Engagements

To book a session or a free initial consultation, please contact me at:

Bruce Alton | 780-884-4820 | bruce@a-partners.ca

Overview

Every product, company and industry is different and there is not a one-size-fits-all approach to new product development.

The Product Opportunity Mapping framework can be customized or adapted to specific company requirements. The framework teaches practical product development skillsets and how to identify, evaluate and compare new product opportunities.

It is targeted towards companies who want to develop products that differ from their current core offerings and past sessions have included working with organizations to spin-out unique product offerings, commercialize new products from internal R&D, reposition real estate assets to new new target markets and assisting a charitable organization to reconsider a major service offering.

Contact us for a free initial consultation on how a custom engagement can help your internal new product development program.

Facilitator   

Bruce Alton is the author of Product Opportunity Mapping and leverages 30 years of operating and product development experience and makes use of global best practices and real-life examples of product development efforts. He works with clients in North America, Asia and Europe.